Burger King's very real anti-bullying ad hits the spot

The campaign is powerful. © Burger King / youtube
The campaign is powerful. © Burger King / youtube

Thirty percent of students worldwide are bullied each year and a new campaign hopes to not only raise awareness but also encourage adults to make a difference.

Burger King has teamed up with No Bully, a nonprofit that aims to eradicate bullying and cyberbullying.

The result is a through-provoking campaign that shows big brands can bring positive awareness to important issues.

Nicholas Carlisle, No Bully’s CEO and founder, told Adweek: “We know that bullying takes on many forms, physical, verbal, relational and online. But the first step to putting an end to bullying is to take a stand against it.”  

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